Essentially, email coding means creating email templates that can render equally well across platforms and email clients. With so many email apps out there (Microsoft Outlook, Gmail, Mozilla Thunderbird, etc.) that use different subsets of HTML and CSS, building a perfect template is not an easy task to tackle.
Besides, you may want an email template to integrate with specific email marketing automation software such as Mailchimp. Therefore, to make the most out of your email marketing campaigns, we recommend ordering templates from a reliable email coding service.